The shifting dynamics of Government objectives and the ensuing changes in economic policies, laws and regulations can have a critical impact on the health and future of broadcast and content creation business.
Maintaining a competitive edge in the face of anticipated or unexpected changes in the regulatory framework requires more than vigilance.
IDMIF endeavours to proactively create opportunities and strategies, and persuasive advocacy at the highest levels of government using its understanding of governmental operations and political perspectives with significant knowledge of evolving needs of the businesses to advance strategic objectives of the sector and present coherent solutions to problems.
Being the industry body, IDMIF provides a platform for its members to ideate and collaborate on crafting policies and positions on legislative, regulatory and operational issues impacting your industry. IDMIF partners with its members to present the industry’s voice on critical issues before policymakers, to help shape conducive policies through careful, strategic positioning.
Since inception IDMIF has represented the OTT sector on the following fronts:
- RBI mandates on Recurring Payments and Tokenization
- Digital Piracy
- Dark Patterns
- Convergence
- Participation of Children in Programmes